RULE THE WORLD
England's fans have a bitter sweet love story with their national team. They’ve only won the World Cup once, in ’66. Since then, they’ve been hoping to taste greatness again. This is our Budweiser 2022 World Cup campaign to encourage them not to stop.
England's fans have a bitter sweet love story with their national team. They’ve only won the World Cup once, in ’66. Since then, they’ve been hoping to taste greatness again. This is our Budweiser 2022 World Cup campaign to encourage them not to stop.
AGENCY: WIEDEN+KENNEDY
ROLE: Creative Director
YEAR: 2022
TEAM: Alexandre Giampaoli, Humberto Cunha, Leandro Beraldo
